Diversity
A few years ago we revised our strategic plan to focus on a new mission to become the most trusted and valued service-driven insurance company. Acceptance and understanding of our new strategic direction is great, but the item that resonates most with people is our commitment to build on our people advantage.
Jack Salzwedel
Chairman and Chief Executive Officer
This goal says we value our talented employees and agents - of all ages and races, regardless of gender, color, national origin, ethnicity, sexual orientation, physical abilities or religion. We value a diverse and inclusive work environment, and we embrace different perspectives that help us better serve our customers. Simply put, people are our most important asset.
Perhaps this resonates so deeply at American Family because we don't see ourselves as being in the business of insurance, we see ourselves in the business of helping people. Ours is an emotional business where we literally help pick up the financial pieces after a loss happens - a car is damaged, a home is destroyed, a loved one passes away.
When people are at the heart of what you do, you quickly come to value and seek out their diverse ideas and experiences. Over the past year we've increased our efforts to reach out and listen to our customers, employees and agents. We've met with small and large groups in formal town halls and informal listening sessions. We continue to leverage the diverse perspectives of our women's and multicultural business resource groups and have taken ideas back, considered them in our business decisions and made improvements.
Our diversity and inclusion efforts will continue to revolve around a simple, undeniable premise - at American Family, everyone matters, and we remain committed to these efforts.
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