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American Family Insurance currently serves 18 states; however, not all products are available in all states.
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Discover Career Paths - Public Relations

The Public Relations Division is responsible for much of the American Family Insurance communication efforts-including public relations, corporate and agent communications, media production and community affairs. Public Relations is comprised of four departments:

1. Media Relations - Media Relations employees respond to radio, television, newspaper and magazine inquiries throughout our operating territory and proactively place positive stories about our company in the media.

2. Community Relations - Community Relations forges positive relations with the nonprofit sector, neighborhood groups, and community-based organizations to practice good corporate citizenship and to improve our corporate image. Community Relations is responsible for administering the corporate contributions budget.

3. Media Center -- The Media Center is the resource for all divisions seeking consultation and development of media communications. The Media Center's staff provides services in consulting, design, scripting and production.

Employees in our Media Center work with A/V equipment, audio, cable TV, IP/TV and photography. They provide media support for internal conferences, conventions and satellite broadcasts. Additionally, they provide services for interactive media, logo design, print and Web design.

4. Strategic Communications -- Strategic Communications offers a wide range of communications-related services to employees and agents, as well as communications directed to policyholders.

The employees of Strategic Communications publish two monthly magazines and two newsletters, and are also responsible for producing the American Family Insurance Annual Financial Statement. Strategic Communications also produces a variety of printed materials directed to American Family policyholders, including customer letters, billing inserts and informational brochures.

A number of Strategic Communications staff members are available to help consult with communications for departmental/divisional projects and major corporate initiatives. This service can include developing communication plans and strategies, assisting with production of written materials and reviewing and/or editing communications materials.

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