To help carry its safe driving message to teens and their parents across the U.S., American Family sponsored two major events featuring some of the nation's top prep football players.
American Family sponsored the fifth-annual Under Armour All-American High School Football Game, Jan. 5 in St. Petersburg, Fla. The selection tour before the game recognized 90 student-athletes, their families, coaches and communities.
American Family was the lead sponsor of the U.S. Army All-American Bowl, Jan. 7 in San Antonio, Texas. Through a 180-community selection tour, we traveled the country, announcing members of the football team as well as the All-American Marching Band.