Insurance Products

Homeowners Insurance

Your place is special, a reflection of your life and the people with whom you share it. Let American Family Insurance help protect your dream home, so you can focus on your dreams.

Contact an agent to get a homeowners insurance quote.

American Family offers:

These policies help protect your financial wellbeing due to the loss of your home and possessions. They also provide liability coverage for you should someone become injured in your home due to unsafe conditions.

Additionally, we offer a number of related coverage choices that can be pared with any American Family homeowners insurance policy. For example, we have optional coverage available for identity theft, scheduled personal property, home day care, and earthquake and volcanic eruption.

Contact your local American Family Insurance agent today for details about all our home insurance products and services.

Tornado Alerts

Tools for Helping You Protect Your Home

To better understand the value of home insurance, and to help further protect one of your largest financial investments, discover these American Family resources.

DreamVault – Document your belongings with American Family's home inventory website and mobile application – free for anyone to use.

American Family Interactive Home – Take a guided tour of our virtual house or apartment, and develop a checklist of how to help make your real home safer.

American Family Tornado Alerts – With any American Family policy, you're eligible to sign up for free tornado alerts.

My Home – Part of American Family's Learning Center, this online resource offers tips and tools for protecting your dwelling inside and out.

Couple meeting with agent

Determining Your Rates and Discounts

American Family's approach to calculating rates focuses on your personal insurance characteristics. It factors in many elements – such as how long you've had a policy with us, your claims history, some credit information, deductibles, discounts and more – all to help ensure you pay what's right for you.

For example, if you've had your homeowners insurance with American Family for at least five years, your premium may be reduced.

Additionally, if you haven't filed any chargeable claims for at least five years, your premium may go down.

Talk to your American Family Insurance agent today to see if you qualify for any or all of the following home insurance discounts.1

  • Home & Auto Discount
  • Home & Umbrella Discount
  • New Home Discount
  • Home Purchase Discount
  • Welcome Home Discount
  • Home Security & Fire Protection Discount
  • Age of Customer Discount

1Some restrictions apply. Discounts may vary by state, property policy form and company underwriting the auto policy. Discounts may not apply to all coverage on an auto or property policy.

American Family Insurance, an Equal Housing Insurer

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Discuss Your Needs

Discuss Your needs with an American Family local agent.

With American Family Insurance, we make your insurance experience easy and convenient and ensure there are no unwelcome surprises -- especially in your time of need.

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Hail Damage