Insurance Products

Life Insurance Policies

You work hard for all you have. A comfortable home. A car that suits your style. Quality time with the people you love. The list is as unique as your life.

Help protect what matters most – the people and things that make up your dreams – with life insurance from American Family Life Insurance Company.

Contact an American Family agent today to learn more about our life insurance coverage options: term life insurance (including our SimplyProtected Term Life Insurance policy), whole life insurance and universal life insurance.

Life Insurance at a Glance

Life insurance helps give your family a financial foothold in the event of your death.

Term Life Insurance

  • Temporary protection to help with a mortgage or other temporary expenses
  • 10-, 20- or 30-year level-premium coverage periods
  • No cash value

Whole Life Insurance

  • Premium guaranteed never to increase
  • Lifetime protection that builds cash value

Universal Life Insurance

  • Flexible premium
  • Flexible death benefit
  • Can be issued from birth to age 80

Be sure to ask about possible ways to save on your insurance premiums, including our Auto and Life Insurance Discount, available to qualified customers.

Why buy life insurance now?

You may qualify for a lower premium

Your life insurance premium is based, in part, on your age. The sooner you act, the sooner you can take advantage of a lower rate.

To plan for the future

Somewhere down the road, failing health could prevent you from qualifying for life insurance. The time to buy life insurance is while you are in good health.

Ready to begin?

Start with our Life Insurance Needs Calculator. The results can be a great discussion-opener when you meet with an American Family agent.

Contact an American Family agent today for a free, no-obligation life insurance consultation and quote.

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How much is enough?

When it comes to life insurance, the answer is as unique as you.

Calculate Your Needs

Discuss Your Needs

Discuss Your needs with an American Family local agent.

With American Family Insurance, we make your insurance experience easy and convenient and ensure there are no unwelcome surprises -- especially in your time of need.

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