Every Action Counts
You and I recycling our pop bottles may not seem like a big deal, but every action is scalable. If one million people choose to recycle their pop bottles, that can make a really big difference in what is going into our landfills.
Many people think sustainability requires a lot of time, energy and money, but it’s actually quite the opposite. At its core, sustainable living means living simply by using as few resources as possible and causing the least amount of damage to the environment, community and yourself. So, with a definition like that, why does going green often get overlooked? We tapped Emmy Swift, a savvy member of American Family’s sustainability team, for her expert opinion.
People still have the idea that sustainable living is expensive or difficult, or they tell themselves that the changes they make won’t have an impact on a grander scale,” she explains. “Both of these arguments are crazy!