EVERY DREAM DESERVES A CHAMPION

You’re never too young to have a dream. Take six-year-old Ella, who dreams of feeding kids in her community. At American Family Insurance, we believe any dream is possible with the right support. And big or small, every dream deserves a champion. That’s why we sent a little help Ella’s way.

Watch Ella's Story

Entrepreneur Extraordinaire

Six-year-old Ella dreams of ending childhood hunger. So she started a small business to sell homemade bracelets and raise money for The Children’s Hunger Project. And today she’s getting support from an unexpected place. See Derek Jeter talk business smarts and dream pursuits with this young entrepreneur when he stops by Ella Bella Beads.

Watch Ella's Story

Entrepreneur Extraordinaire

Motivational Mindset

When we team up with a brand ambassador, it’s because of who they are and what they do to inspire us. Derek Jeter is a shining example. A champion in his own right, Derek knows what it takes to overcome adversity, and he inspires others to dream fearlessly.

Start Your Own Dream Pursuit >

View Less

Investing in Our Communities

American Family has been committed to inspiring, protecting and restoring dreams in our communities for more than 90 years.

We’re proud to give back through grants and donations, matching gifts, volunteerism, storm relief efforts and more — because the right support can make all the difference.

Learn More

Find the Support You Need

Just like Derek and JJ, American Family Insurance agents work hard to inspire, protect and restore your dreams. Because insurance is more than a policy — it’s about protecting the people and things in your life that matter most.