Norton Seal UW badgers home game with fans in the stands




Calling all Badgers! We’re excited to be back together again — jumping around and cheering for our favorite teams all year long. As we warm up our voices for “On, Wisconsin,” be sure to check here for Badgers updates, game day experiences and more.

Badger for a Day Sweepstakes

Get the VIP treatment at a 2023 Badgers football or basketball regular season home game of your choice! Enter for the chance to win sideline passes, exclusive tours of the facilities, swag and more for you and a friend.

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UW Badgers dance team
UNCUT Madison student athletes posing for a photo

UNCUT Madison and American Family Insurance

American Family Insurance is proud to support UNCUT Madison in their mission of lifting up, protecting and empowering the voices of student-athletes. A student-run nonprofit, UNCUT Madison provides a platform that gives student-athletes the space to be their authentic selves and share stories that go beyond their jerseys. To learn more about UNCUT Madison, visit  

Spotlight on UNCUT

Everyone has a story — and UNCUT Madison is giving student athletes the opportunity to tell theirs. Learn how the student-run nonprofit is paving the way for authentic storytelling from founding members Olivia Hancock, Maema Njongmeta and Dana Rettke.

In the News

UNCUT Madison student athletes posing for a photo
UNCUT Madison joins forces with American Family to create series on mental health

An athlete-led, 501(c)(3) non-profit media platform UNCUT Madison has teamed up with American Family Insurance to create an original five-part series that sheds light on mental health through the lens of collegiate athletics.

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