making a difference

MAKING A DIFFERENCE

At American Family Insurance, we’ve been protecting dreams for more than 90 years. And we know that living in times of great uncertainty like these, the right support can make all the difference. That’s why we’ve made it our mission to whole-heartedly support our customers and communities — making sure we’re walking alongside them as they work towards their next great chapter, protecting and supporting them every step of the way. Because with the right support, any dream is possible.

Check out some of the ways we’re working to make a difference and build a brighter future, together.

Community Initiatives

Community is at the heart of everything we do, and we make a point to play an active role. From bringing people together at a One Saturday experience to sponsoring large-scale charity events like the American Family Insurance Golf Championship to building dedicated spaces for dreaming, like DreamBank, Madison, we do all we can to support the communities across our 19-state footprint. Want to know more? Dive deeper into our community initiatives.

Corporate Responsibility

At American Family, we believe that social and environmental impact doesn’t start and end with writing a check. So we’re dedicated to bring our mission — to inspire, protect and restore dreams — to life through more involved efforts, like the American Family Insurance Dreams Foundation, unique community investment opportunities and an industry-leading corporate sustainability plan. Discover all the ways we’re holding ourselves to the highest standard of corporate responsibility.

#DreamFearlessly

A dream is the most valuable thing you’ll ever own. It’s buying your first home, building a business from the ground up or starting a family. It’s growing your family farm, saving up for retirement or traveling around the world. A dream, at its core, is the belief that a brighter future lies ahead — and what could be more important than that?

At American Family, we understand and appreciate all the hard work it takes to pursue your passions, and we want to help! That’s why we started the dream movement. Check out our library of inspiring and helpful articles, dive into our dream workbook and attend a BIG Dream Gathering near you! Here’s how you can begin to #DreamFearlessly.