There are Many Ways to Contact Us
6000 American Parkway, Madison, WI 53783
For claims or payment questions, chat online with a customer service representative. Available 6 a.m. to midnight CST. (Only available in English.)
Change Your Agent
Occasionally, customers may want to change their agent due to a move or other circumstances. To initiate this process, simply call a customer service representative at 1-800-MYAMFAM (692-6326), ext. 75613.
Report Insurance Fraud
If you know or suspect someone has filed a fraudulent insurance claim, contact our Special Investigations Unit at (608) 242-4100, ext. 31061.
Connect with a Specific Department (Online Forms)
Advertising – for ad agencies or media vendors wishing to speak with our advertising department.
Billing – for payment-related questions or comments about your auto, home, business or farm & ranch policies.
Consumer Affairs – to share a concern or file a complaint.
Certified Repair Program – to express interest in becoming a direct repair shop for American Family Insurance.
Exceptional Customer Experience – to share a positive experience you've had with our company, employees or agents.
Human Resources – to contact us about employment opportunities, practices or suggestions.
Sponsorships – to request a charitable contribution or sponsorship of a marketing event.
Supplier Information – to express interest in becoming an American Family supplier.