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Get an Auto Insurance Quote Today

Discover even more ways to save on your auto insurance.

Why Choose Us?

At American Family Insurance, we know car insurance doesn’t have to be complicated. That’s why we make insurance easy by offering affordable coverage that fits your budget so you’ll have the right protection at the right price. By choosing us for your car insurance, we’ll also:

  • Make it easy for you to find an agent, pay your bill and access your proof of insurance with our MyAmFam App
  • Provide you access to an easy-to-use online option for submitting your claim and 24/7 phone support to keep your claim moving
  • Help you find the most trusted, customer-friendly repair shops in your neighborhood with our Dreams Restored Program

JD Power award image

#1 In Customer Satisfaction

American Family Insurance is proud to announce we've been named #1 in Customer Satisfaction with the Auto Insurance Shopping Experience Among Midsize Insurers in the J.D. Power 2021 Insurance Shopping Satisfaction Study. You asked us for a better way to shop for affordable auto insurance — and we delivered.

Take Advantage of Big
Discount Savings

Looking for more ways to save? We have several easy-to-add discounts to help you save even more on auto insurance! Take a look at a few of your options.

Make the Smart Switch

Come to American Family from another carrier, and you could qualify for our Steer into Savings or Early Bird discount — or both for even greater savings!*

Drive Safe, Save Big

With KnowYourDrive, the safer you drive, the bigger the discount you can earn — up to 20 percent! Start with a 10 percent discount just for signing up.

Simplify and Save

For added convenience and easy savings on your insurance, check out our AutoPay and Go Paperless billing discounts.

Unique Coverage for Your
Unique Life

American Family Insurance lets you customize your car coverage to meet your unique needs. A car insurance policy typically includes:

  1. This helps cover costs if you damage someone else’s property with your car.

    Learn More >

  2. This helps cover other’s injuries when they are hurt in a car accident you cause. It can also help protect you if you're sued by offering coverage for related legal fees.

    Take a look at our Car Insurance & Car Insurance Requirements by State page to discover what’s necessary for car insurance in your state.

    Learn More >

  3. You deserve better than a one-size-fits-all policy. See how we can customize your coverage to protect what matters most to you.

    See My Coverage Options >

  4. Whether you own your house or rent your home, you can easily bundle your auto and home policy to simplify your insurance while saving big.

    How to Bundle & Save >

  5. With American Family, you get more than an insurance card for your wallet — you get the help and advice of a local expert!

    Find Your Local Agent >

Additional Coverages for
Car Insurance

Want to make sure everything that matters most to you is protected? Additional coverages are a way to enhance your policy and give you peace of mind you have proper protection in the event of the unexpected. Here are some common additional coverages that can enhance your car insurance policy:

  1. Be prepared in case an accident happens. This coverage helps pay for a rental vehicle while your car is being repaired.

  2. Get support 24/7. This coverage helps pay for service and support when your car can’t make it to a repair shop.

  3. If you’re in an accident and file a claim you will be 100% forgiven and avoid large premium increases due to your accident.

  4. This coverage can lower your deductible to help you prepare for out-of-pocket expenses if you have a claim.

Start Saving on Auto Insurance Today

Your roadmap to savings starts here. Enter your zip code below to get a free car insurance quote with American Family.

For J.D. Power 2021 award information, visit

*For more information, please contact your American Family agent.